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Top 5 Customer Experience Skills for Frontline Staff

How well-trained are your frontline staff? With all the talk about C-level buy-in for branded customer experience programs, it's important not to forget who interacts with your customers the most. This is a great article about what skill sets you need to empower your frontline brand advocates with.

By Kevin Nix, CEO and co-founder, Stellar Loyalty

It's unrealistic to generalize across retailers about the "ideal" employee profile. Many aspects influence the candidate profile, from category, store type and location, target audience and market dynamics, the goods sold/complexity of product sales, scope of story inventory and so on......

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